Privacy Policy

Last updated: November 16, 2025

1. Introduction

Carmel Travels ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and share information when you use our mobile application.

2. Information We Collect

We collect the following types of information:

• Device Information: We collect information about your mobile device, including device model, operating system version, unique device identifiers, and device language settings.
• Usage Data: We collect information about how you interact with our app, including consultation requests, button clicks, in-app events, event timestamps, and app interaction patterns.
• Advertising and Marketing IDs: We collect your Google Advertising ID (GAID), AppsFlyer ID, and marketing campaign identifiers (such as Google Click ID, Facebook Click ID, and TikTok Click ID) for analytics and attribution purposes.
• App Information: We collect information about the app itself, including app version, app ID, and installation data.
• Attribution Data: We collect information about how you discovered our app, including campaign information, media source, ad group, and referral data.
• Location Data: We collect your country and language preference based on your device settings (we do not collect precise GPS location).
• Network Information: We collect information about your network connection to ensure proper app functionality.

3. How We Use Your Information

We use the collected information to:

• Process your consultation requests and provide our services
• Improve our app and services based on usage patterns
• Analyze user behavior and app performance for quality improvement
• Provide customer support and respond to your inquiries
• Comply with legal obligations and enforce our terms
• Measure and optimize marketing campaign effectiveness through AppsFlyer analytics
• Understand how users discover and install our app
• Prevent fraud and ensure security of our services
• Send service-related communications

4. Data Sharing and Third Parties

We share your information with:

• AppsFlyer: For mobile attribution and analytics
• Google Play Services: For advertising ID and app functionality
• Our servers: To process consultation requests and store anonymized analytics data

We do not sell your personal information to third parties.

5. Cookies and Tracking Technologies

We use various tracking technologies to collect and store information when you use our app, including:

• Analytics Tools: We use AppsFlyer and similar analytics services to understand app usage and improve our services.
• Identifiers: We use device identifiers and advertising IDs to track app performance and attribute installations to marketing campaigns.
• Local Storage: We store certain preferences and data locally on your device to improve app functionality.

You can manage tracking preferences through your device settings, including opting out of personalized advertising by resetting your advertising ID.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. All data transmissions are secured using industry-standard encryption (HTTPS/TLS). However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights (GDPR/CCPA)

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Object to data processing
• Withdraw consent at any time
• Opt-out of personalized advertising through your device settings

To exercise these rights, please contact us at muhammad.igbarea@appsflyer.com

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. Specifically:

• Usage and Analytics Data: Retained for up to 2 years for analytics and service improvement purposes
• Consultation Request Data: Retained for up to 3 years for business and legal compliance purposes
• Account Data: Retained until you request deletion or account closure
• Marketing Data: Retained until you opt-out or request deletion

When data is no longer needed, we will securely delete or anonymize it. You may request earlier deletion by contacting us at muhammad.igbarea@appsflyer.com.

9. Children's Privacy

Our app is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will take steps to delete such information.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy and applicable laws.

11. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any changes by updating the "Last updated" date at the top of this policy. Continued use of the app after changes constitutes acceptance of the updated policy.

12. Contact Us

© 2025 Carmel Travels Ltd. All rights reserved.